THE BRIGHTENING SERUM

GenOptics Infinitaura Essence

Experience smooth, radiant, translucent skin instantly, for aura skin from inside out.

Solution For

Dark Spots

Dark Spots

Dullness

Dullness

Fine Lines

Fine Lines

Uneven Texture

Uneven Texture

Works Best For

Normal

Normal

Dry

Dry

Oily

Oily

Combination

Combination

30ml

Aura Skin Makes You Look 8 Years YoungerV
It is more than white and bright
this is vitality, full of life glowing from inside out with your own Aura
Significantly Improve Skin Tone and Texture Aura Skin at a Glance

INSTANTLYI
80% More Bright & glow

1 DayVII
+61% Radiance
+44% Smoothness
+65% Moisture

7 DAYSVIII
+85% Translucency
+52% Firmness
+70% Skin Vibrancy

28 DAYS
Significant reduction
for yellowness, spots 
and wrinklesIX







: SK-II’s exclusive and naturally derived ingredient crafted from a proprietary fermentation process of a unique yeast strain.

  • Based on P&G internal skin measurement study placed in 2023 among 121 panelists age 20-35. Their bare skin appearance was evaluated by naïve consumer judgers and analyzed by professional. Results vary from person to person.
  • Based on P&G internal skin efficacy measurement study placed in 2024 among 36 panelists age 20-49, before and right after of GIE usage graded by consumers and analyzed by professional. Results vary from person to person.
  • Based on 3rd party consumer study placed in 2023 among 81 panelists age 25-55, who self-evaluated own skin at 1 day of GIE use vs. before use. Results vary from person to person.
  • Based on 3rd party consumer study placed in 2023 among 81 panelists age 25-55, who self-evaluated own skin at 7 days of GIE use vs. before use. Results vary from person to person.
  • Based on P&G internal skin efficacy measurement study for GIE placed in 2023 among 31 panelists age 20-35. Results vary from person to person.
  • Based on P&G internal skin efficacy measurement study placed in 2023 among 31 panelists age 20-35. Their skin appearance before and after 8 weeks GIE usage were graded by naive consumer judgers and analyzed by professional. Results vary from person to person.
  • Based on 3rd party skin efficacy measurement study for GIE placed in 2023 among 30 panelists age 38-60.
  • Based on P&G internal skin efficacy measurement study for GIE placed in 2023 among 31 panelists age 20-35.
  • Includes "bisabolol+ batyl alcohol"
  • SDL+ includes "Sucrose Dilaurate + Sucrose Laurate + Trehalose"